Sur La Table Email Campaigns
Role: Design and coding
Sur La Table is an upscale kitchen brand with a large customer base of home cooks, and a large gift business. The purpose of Sur La Table’s email campaigns were to drive traffic to the website and the retail stores. More specifically to make customers aware of current promotions, maintain engagement with current customers and to engage and inspire new customers.
It was important to represent Sur La Table's brand, while keeping in mind the vendor’s brands as well. Fonts and photography followed the current season’s catalogs, with some variation and photo retouching to best fit the format of email.